The shape of the public
What kind of public can health policy be made for?
People see health as a common responsibility. Population-scale policy is passable and national standards hold.
National consensus is weak, but local and identity-based communities coordinate internally. Policy is made and sticks at state and community scale.
People organize around individual risk and their own information. Collective measures have to be justified as personal benefit.
Health is treated mainly as a private responsibility. Collective policy loses its sponsor and governance narrows toward consumer protection.